self-esteem Archives

Build a Better Mousetrap and Stay Broke

You don’t need a better mousetrap. You need a Signal the market can’t ignore and a self-identity strong enough to carry it. When your message finally matches your value, you stop competing in a crowded category and become the category.

Your Brand Is Invisible to AI (Take the 10-Point Signal Test)

A weak Signal used to make you hard to find. Now it makes you unindexable. Take the 10-Point Signal Test to find out whether your brand is invisible to both humans and AI.

The 90-Day Signal Branding Incubator

The 90-Day Signal Branding Incubator is now open. Over three months, you’ll build a clear, differentiated Signal Architecture for both human buyers and AI discovery, with direct feedback from Randy along the way. Only 12 spots are available.

7 Ways to Build Your Signal

You do not have a marketing problem. You have a Signal problem. In a world drowning in recycled ideas and AI-generated noise, nobody is going to pay you for what you know. They are going to pay you...

You’re Going to Raise Skinny Children…

I Paid $10k to Learn Every LinkedIn Tactic I’ll Never Use

AI is making outreach, personalization, and content almost free to produce. But when anyone can send the same polished message, it stops signaling anything. The businesses that win won’t chase harder. They’ll build Market Gravity through bold ideas, genuine expertise, and work that’s too valuable and distinctive to fake.

Why No One Crosses the Street for You

If no one is buying, the problem may not be your budget, pricing, or the economy. Your signal is weak, your value is unclear, and the market doesn’t understand what problem you solve. Before asking how to sell more, ask what makes your solution impossible to ignore.

You’re Not Underpaid. You’re Under-Aimed.

What if the reason you're not making more money has nothing to do with how hard you work? The answer might make you rethink everything you believe about success.

Tag: self-esteem