Category: Success

They Didn’t Fail from Laziness

Hard work won’t save a business built in the wrong order. Discover the six decisions in the Go-to-Market Order of Operations and why your revenue problem might be a step-one problem you’ve been treating as a step-six problem for years.

Build a Better Mousetrap and Stay Broke

You don’t need a better mousetrap. You need a Signal the market can’t ignore and a self-identity strong enough to carry it. When your message finally matches your value, you stop competing in a crowded category and become the category.

The 90-Day Signal Branding Incubator

The 90-Day Signal Branding Incubator is now open. Over three months, you’ll build a clear, differentiated Signal Architecture for both human buyers and AI discovery, with direct feedback from Randy along the way. Only 12 spots are available.

Stop Branding Like You’re in the Witness Protection Program

Why do less talented writers, speakers, and coaches consistently out-earn you? The problem isn’t your talent. It’s that the market doesn’t clearly understand the problem you solve or why you’re the only person they should hire to solve it.

You’re Not Underpaid. You’re Under-Aimed.

What if the reason you're not making more money has nothing to do with how hard you work? The answer might make you rethink everything you believe about success.

Stop Outsourcing Your Soul

Writing isn't just about putting words on a page. It's how you clarify your thinking, express your convictions, and build trust. In a world flooded with AI-generated content, your authentic voice becomes your greatest competitive advantage. The people who still think, feel, and write for themselves won't just stand out. They'll become the only ones worth paying attention to.

5 Million Views Are Worth Less Than 1,817 Emails

That's one of the biggest lessons I'm taking away from VidCon 2026. While most creators are chasing AI content, short-form clips, and viral reach, the smartest builders are moving in the opposite direction: deeper relationships, owned audiences, and long-form content.

7 Things They Don’t Teach You in MBA Programs

I got expelled from high school and never attended business school. Yet I've built companies, written bestselling books, and spoken in more than 50 countries. The lessons that made the difference weren't taught in any MBA program.