Success and Prosperity Blog

Relevance Is the New Reach

Forget reaching everyone. You don’t need millions of people to know your name. You need the right 300 people to value your perspective. It’s time to replace frequency and reach with relevance and breach.

Your Brand Is Invisible to AI (Take the 10-Point Signal Test)

A weak Signal used to make you hard to find. Now it makes you unindexable. Take the 10-Point Signal Test to find out whether your brand is invisible to both humans and AI.

The 90-Day Signal Branding Incubator

The 90-Day Signal Branding Incubator is now open. Over three months, you’ll build a clear, differentiated Signal Architecture for both human buyers and AI discovery, with direct feedback from Randy along the way. Only 12 spots are available.

Nobody Needs Another Helen Keller Quote

Last week I asked four entrepreneurs the same question. Four out of four couldn’t answer it. It wasn’t a trick question, and it wasn’t complicated. The question was: What problem do you solve, and for whom?

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Recent Posts

prosperity

Life is Short

Life is short.  So you can choose two different approaches to deal with this...
comfort zone

Why Your Comfort Zone Makes You Miserable

This is the last post in the series about the need for goals that challenge you and pull you towards the greatest possible version of yourself.  A fascinating dynamic of human nature is how fiercely people will fight to stay mediocre.  They don’t label it as mediocre obviously.  They would tell you that they’re simply being conservative, safe or avoiding potential risk.  But those motivations are always a recipe for creating mediocrity.
challenge

The Challenge Worthy of You

Over the last three posts we’ve been looking at challenge.  More specifically why we need it to create prosperity.  On a certain level, we all know that.  So why do we fight it so much?  Some reasons pop to mind:
religion

How Religion Clouds Your Future

This is the third in a series, about how we need to seek challenges, and how those challenges bring meaning and fulfillment to our lives.  In the first post we looked at the Unabomber and how he was driven by his belief that the hard goals – the difficult problems the world needed to solve – were already done.  The only goals left were the easy ones and the impossible ones, thus no real meaning or fulfillment in life, no reason to continue. 
your future

How You See Your Future

Last post we looked at the importance of having a challenge worthy of you.  Whether you have one or not is probably determined in great part by your vision of the future.  If you have an optimistic vision, you picture good things happening and want to prepare for them.  You probably think of your future in productive ways like proper planning, a savings account, and creating a retirement plan.
challenge

Seeking Your Challenge

Oh the fine line – the microscopic distinction – between genius and insanity.  Readers of my Mad Genius book will know this has been a topic that fascinated me for a long time.   Maybe because some people think I’m a genius and other think I’m batshit crazy – and I secretly know that both camps are right.  (And more than a few of the people who follow my work could describe themselves the same way.)  So how do we navigate through the minefield, staying sane and able to function, but not giving up our belief that breakthrough change, brilliant ideas, and unexplored worlds still can come into being? 
self-discipline

The Discipline of Self-Discipline

The problem with self-discipline is that it takes discipline.  And the father you go on the path toward enlightenment, the more self-discipline you need.  But here’s the really good news about it…
legacy

Your Real Legacy

I wrote Risky Is the New Safe to encourage entrepreneurs to take more chances, stop being timid and to explore new possibilities.  This blog is my attempt to do the same thing for the world at large.  The reason so many people live those lives of quiet desperation is because they are fear-based in almost every decision they make in life.  The legacy they leave is one of not having messed up too publicly.