If you ask the wrong question – the answer is irrelevant.
And there are lots of people and institutions that specialize in getting you to ask the wrong question. One of the things that Risky Is the New Safe can do for you, is to lead you to ask better questions. Let me give you an example:
America goes to the polls tomorrow, and here’s the question almost everyone seems to be asking: Between President Obama and Governor Romney – who can create more jobs?
Wrong question. Here are a couple better ones…
What is the real role of government to create jobs? What really is the role of government to create prosperity for its citizens? What is the personal responsibility of citizens in creating their own prosperity?
Asking better questions will take you to dramatically better results. Watch my author page on Amazon for more questions like this from the book. They haven’t posted it yet, but should have it up within a few days. It doesn’t matter if we are talking about marketing, social media, cloning, the cloud, or investing: the questions you ask will determine if the answers you receive really matter to you!