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Leading Your Tribe

Posted By: Randy GageDecember 13, 2008

Seth Godin writes books about brilliant ideas.  But I have a confession to make…

I usually love the brilliant idea, but hate the books.  That’s because I’ve found them to be powerful ideas – which can usually be picked up by a two minute read of the dust jacket – and then 150 pages of redundancy and examples that makes a type A person crazy.  But that all changed with his new book…

It’s called “Tribes,” with a sub head, “we need you to lead us.”  And it is without a doubt his most brilliant work yet.  And fascinating content that pulls you through, page after page.

Everyone that wants to make money in business, lead a non-profit organization, perform fund raising, create a group or just know some of the most important elements of influencing others needs to devour this book.

It’s about how movements are created and the dynamics of what causes people to bond, buy into a mission and act.  Even more interesting is the fact that you’ll find a lot of the examples he gives are the opposite of what you would expect.

Most people think you need to have charisma to be a leader.  In actually, leading people creates charisma.  And everyone can do this, if they are willing to take the jump of faith.

Unfortunately most people believe they need more training, more education, or more experience to have the “right” to lead.  They believe that it’s risky. If Morpheus were to offer them the red pill or the blue pill, they would always choose the safety of the Matrix.  But in the new reality, the safe choice is where the real risk is.   And those willing to take what the herd would perceive as risks, are the ones that reap the reward of a life worth living.

Any way, I won’t give away more.  Grab the book for yourself and gulp it down.  You can get it at Amazon. Even better, get in your car now and drive to a bookseller so you can start reading it today!

-RG

10 comments on “Leading Your Tribe”

  1. Godin's spot on. Anyone who wants to be successful in marketing needs to have constant contact with their tribes. The explosion of social networking tools such as Twitter, Facebook, and others shows that marketing through tribal connections is here to stay. If done correctly, creating virtual tribes is extremely lucrative. (BTW...glad to see you finally jointed Twitter, Randy! 😉 )

  2. Well Randy i believe that the success of a person create the charisma that people is looking for to be more clear the first time I worked in network marketing no one took me serious but later on every one re-called me and listened carefully to the same words I said to them so what have changed??

  3. Well I can't know your particular situation and business, I would wager it probably has to do with BELIEF. Once someone builds their own belief, other people believe in them and want to follow them. As you'll learn in Seth's great book, all tribes are led by leaders with great belief.

    -RG

  4. Thanks, Randy. Can you imagine how it feels for a beginning blogger and never-before published person to co-write a book with Seth and his tribe? The sequel to "Tribes" is a free eBook (link above) and there is more to explore.

  5. Hi Randy,

    First of all, you are so right about communism! I'm from Romania, Europe and I have been living 21 years under the communist dictatorship of Nicolae Ceausescu. The communism is evil. I invite all communism's fans to live at least 5 years under such a dictatorship, in Cuba or North Korea.

    Now, after living in freedom for another 19 years, i can say communism is definitely bad and capitalism is definitely good. Unfortunatelly, communism ghost is still haunting us. I agree with you Randy: government wouldn't cover CEOs' mistakes regarding this financial crisis. No public money for bankrupted companies.

    I used to be in London, UK, in February- March- April 2008, visiting my brother who works for a huge financial company there. When I saw a big "Lehman Brothers" logo on a sky-scrapper in Canary Wharf area, London, i asked my brother "what is that ?". He answered to me exactly like that "Lehman Brothers is one of the biggest banks in the world and over here, among Canary Wharf's white collars, we are said that until the end of this year Lehmann Brothers will be bankrupted".

    So for me it wasnt any surprise to see Lehman Brothers bankrupted in October 2008. And now how to believe the CEOs who claim to be "surprised" about this crisis.? I dont believe them at all. They knew about this crisis at least 1 year in advance. And some bankrupcies were done on purpose. Why to be covered those loses by public mony? I see no reason for that.

    Randy,
    one month ago, a good friend of mine gave to me one of your books as a birthday present. That book was a translation into Romanian of your original book "Why you're DUMB, SICK AND BROKE...and how to get SMART, HEALTHY AND RICH". It was published in Romania by Meteor Press.

    The book is awesome. Thank you for sharing to me your wisdom, Randy.

    Then I have discovered your blogg. You do a great job, Randy.

    You has been called "The Millionaire Messiah". Would you like to switch from "millionaire" to "billionaire"?

    I have got a great business plan you might be interested in. It's about a brand new sport game which could easyly replace soccer worldwide, a faster, a more spectacular and a better organized sport than soccer is. It is a also a territorial sport, as American football.

    Whether or not you are interested to be partners in such a business which is worlwide commercially exploitaible and which fits perfectly on your business patterns, I would like to know what do you think about that. Please reply to me at citrus20012002@yahoo.com. Thank you.

  6. well randy I work in the company that you made your speech in dubai I guess you have an idea now what is my work and you may give me a precise explanation for the situation I demonstrated in the pre-comment. Thank you again for your support.

  7. Hi Randy! WOW! my prosperity/network marketing guru (you) recommends my marketing guru (Seth)... what a pleasure!

    I found that many of Seth´s ideas are extremely useful for us networks marketers - like the ideaviruses and the permission marketing concepts.

    I´m also a member of Seth´s private social network Triiibes.com. Check out the new ebook we have created together - The Tribes Q&A ebook - free download here

    http://sethgodin.typepad.com/seths_blog/files/TribesQA2.pdf

    it has tons of great material!

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  • 10 comments on “Leading Your Tribe”

    1. Godin's spot on. Anyone who wants to be successful in marketing needs to have constant contact with their tribes. The explosion of social networking tools such as Twitter, Facebook, and others shows that marketing through tribal connections is here to stay. If done correctly, creating virtual tribes is extremely lucrative. (BTW...glad to see you finally jointed Twitter, Randy! 😉 )

    2. Well Randy i believe that the success of a person create the charisma that people is looking for to be more clear the first time I worked in network marketing no one took me serious but later on every one re-called me and listened carefully to the same words I said to them so what have changed??

    3. Well I can't know your particular situation and business, I would wager it probably has to do with BELIEF. Once someone builds their own belief, other people believe in them and want to follow them. As you'll learn in Seth's great book, all tribes are led by leaders with great belief.

      -RG

    4. Thanks, Randy. Can you imagine how it feels for a beginning blogger and never-before published person to co-write a book with Seth and his tribe? The sequel to "Tribes" is a free eBook (link above) and there is more to explore.

    5. Hi Randy,

      First of all, you are so right about communism! I'm from Romania, Europe and I have been living 21 years under the communist dictatorship of Nicolae Ceausescu. The communism is evil. I invite all communism's fans to live at least 5 years under such a dictatorship, in Cuba or North Korea.

      Now, after living in freedom for another 19 years, i can say communism is definitely bad and capitalism is definitely good. Unfortunatelly, communism ghost is still haunting us. I agree with you Randy: government wouldn't cover CEOs' mistakes regarding this financial crisis. No public money for bankrupted companies.

      I used to be in London, UK, in February- March- April 2008, visiting my brother who works for a huge financial company there. When I saw a big "Lehman Brothers" logo on a sky-scrapper in Canary Wharf area, London, i asked my brother "what is that ?". He answered to me exactly like that "Lehman Brothers is one of the biggest banks in the world and over here, among Canary Wharf's white collars, we are said that until the end of this year Lehmann Brothers will be bankrupted".

      So for me it wasnt any surprise to see Lehman Brothers bankrupted in October 2008. And now how to believe the CEOs who claim to be "surprised" about this crisis.? I dont believe them at all. They knew about this crisis at least 1 year in advance. And some bankrupcies were done on purpose. Why to be covered those loses by public mony? I see no reason for that.

      Randy,
      one month ago, a good friend of mine gave to me one of your books as a birthday present. That book was a translation into Romanian of your original book "Why you're DUMB, SICK AND BROKE...and how to get SMART, HEALTHY AND RICH". It was published in Romania by Meteor Press.

      The book is awesome. Thank you for sharing to me your wisdom, Randy.

      Then I have discovered your blogg. You do a great job, Randy.

      You has been called "The Millionaire Messiah". Would you like to switch from "millionaire" to "billionaire"?

      I have got a great business plan you might be interested in. It's about a brand new sport game which could easyly replace soccer worldwide, a faster, a more spectacular and a better organized sport than soccer is. It is a also a territorial sport, as American football.

      Whether or not you are interested to be partners in such a business which is worlwide commercially exploitaible and which fits perfectly on your business patterns, I would like to know what do you think about that. Please reply to me at citrus20012002@yahoo.com. Thank you.

    6. well randy I work in the company that you made your speech in dubai I guess you have an idea now what is my work and you may give me a precise explanation for the situation I demonstrated in the pre-comment. Thank you again for your support.

    7. Hi Randy! WOW! my prosperity/network marketing guru (you) recommends my marketing guru (Seth)... what a pleasure!

      I found that many of Seth´s ideas are extremely useful for us networks marketers - like the ideaviruses and the permission marketing concepts.

      I´m also a member of Seth´s private social network Triiibes.com. Check out the new ebook we have created together - The Tribes Q&A ebook - free download here

      http://sethgodin.typepad.com/seths_blog/files/TribesQA2.pdf

      it has tons of great material!

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