The Real Matrix

As Gary Vaynerchuk famously said, “Marketers fuck up everything.”  That’s just what we do.  (Yes, I am a marketer and include myself in this group.)  We ruined radio and television, we ruined Internet search, we ruined email and texting, and now we’re ruining podcasts and social media.  (And if we can’t end the affliction of robocalls, we’ve ruined cell phones too.)   (more…)

How to Increase Your Sales

One of the mastermind groups I belong to was having a discussion about a certain business model a member had. It really wasn’t congruent with his business plan any longer and it was actually hurting his core business. So he was debating the merits of shutting it down. Everyone was sharing his or her suggestions for the best way to do that. (more…)

How to Market Online

If you’re in a business – any business – you need to market. And you need to market online. (more…)

Torturing Yourself

It’s now been more than a year since I began my sabbatical.  It’s has been a powerful learning experience.  Some of the lessons are predictable; others have been surprising.  One of the most fascinating lessons along the way has been this: (more…)

Tell Me What Hurts

No matter what kind of business you’re in – sales and marketing (and to a lesser extent, your branding) are the engines that drive it.  Every entrepreneur has to at least be cognizant of what good marketing is and isn’t.  Yet it’s alarming how many of them are completely ignorant of the subject, fobbing it off on low-level marketing execs or an outside ad agency, hoping for the best.  (more…)

Prosperity and Sexuality

You know all about yin and yang, male and female, positive and negative.  But what if gender isn’t quite that simple?  (more…)

Winning Against the Odds

June 5, 1967:

The nineteen-year-old state of Israel is surrounded by enemies who want nothing less than her utter extinction. The Soviet-equipped Egyptian Army has massed a thousand tanks on the nation’s southern border. Syrian heavy guns are shelling her from the north. To the east, Jordan and Iraq are moving mechanized brigades and fighter squadrons into position to attack. Egypt’s President Nasser has declared that the Arab force’s objective is “the destruction of Israel.”  The rest of the world turns a blind eye to the new nation’s desperate peril.

Six Days Later… (more…)

Your Moment

In the comments section of one of my last postcards, Hazir Awan posed an intriguing question.  He wrote, “I am working on my weekend challenge which is to "Ask someone who has achieved a great success in life that what was the turning point in his life when he made a resolute decision after which his life had never been the same." (more…)